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Excellent Techniques for Printing and Selling Tie-Dye Shirts

Excellent Techniques for Printing and Selling Tie-Dye Shirts

Posted by All Day Shirts on 4/8/2021 to Printing Techniques

Tie-dye shirts and clothing are often associated with the hippie era. However, they actually date back to 4000B.C. Through the ages, this method of dyeing has been used as a means of expressing individuality and creativity.

With no signs of decreasing in popularity, now is a great time to consider starting your own tie-dye business. In this guide, we will cover everything you need to know about tie-dye printing, including materials, patterns, and tricks. 

What Is Tie-Dye Printing?

Tie-dyeing is a process where you create color patterns in fabric through folding or scrunching. Once the clothing is tightly bound, it is treated with dye and left to set. Since the dye is prevented from accessing certain parts of the cloth, the result is a beautiful shirt with a varied color pattern.

Different colors and folding will have different visual effects. Although tie-dye can be used on many different fabrics, 100% cotton yields the best results.

For different background colors, it's possible to pick a shirt with neutral or light tones like this Gildan grey shirt. Even darker shades like black or royal blue work great when tie-dyeing with bleach instead of color. 

Once the dyeing process is complete, you can add graphics or words using screen printing. 

Tie-Dye Materials

The materials required to start tie-dyeing shirts are pretty straightforward. In fact, you might have most of these lying around your house already:

  • 100% cotton shirts
  • Tie-dye kit 
  • Spray bottle
  • Water
  • Disposable gloves
  • Tarp
  • Rubber bands 
  • Paper towels or rags 

A tie-dye kit is a great place to start because it comes with several dye colors and instructions. As you become more ambitious, you can expand your color range with store-bought dyes, such as Rit dye, to create cool tie-dye shirts. You'll also need to purchase some squeeze bottles for the dye. 

The Best Tie-Dye Shirts 

Make sure you stock up on high-quality materials before you start your creative journey. Cotton shirts are ideal because they absorb and bond well with the dyes. We recommend Gildan or Next Level cotton shirts. 

Gildan cotton shirts come in a variety of styles including heavy cotton, ultra cotton, and soft style fitted. This brand offers cotton shirts for everyone in the family including men, women, youth, and toddlers. It is a sturdy and reliable brand, ideal for tie-dyeing. 

If you're looking for something a bit more fitted, Next Level cotton t-shirts come in a slimmer women's ideal shirt, women's ideal v-neck, and a women's ideal racerback.


Next Level Women's Ideal Racerback Tank

Having a variety of styles and sizes at your disposal will allow you to cater to a wider customer base. 

How to Tie Dye Shirts

Once you have gathered your supplies, it's time to get your workstation prepped and start dyeing. 

1. Preparation

Cover your work area with a tarp or other protective material. Don't use cloth because the dyes can seep through and damage the surface below. Make sure you have enough space to work. 

Prep your dyes based on the directions included in the tie-dye kit or on the dye box. 

The last thing to do before you get started is to pick which pattern you want to do. There are so many creative ways to tie-dye shirts. Give your customers a variety of options with these cool pattern ideas. 

Source: AparmentTherapy.com 
  • Spiral 
  • Crumpled 
  • Striped Pattern
  • Circle
  • Mini Circle
  • Heart-shaped 
  • Star-shaped
  • Triangle pattern
  • Square pattern 
  • Rainbow or arch
  • Ombre 

Fold, twist, or roll your shirt according to the pattern you have chosen and secure it with rubber bands. These will leave small patches of white that affect the overall look of the shirt. Remember to consider this when deciding where to place the bands.

2. Application

Before you start dyeing, take a moment to think about your color scheme. Do you want something complimentary or contrasting? 

Remember that as you work colors will blend. This doesn't mean you can't place green and purple on the same shirt. Just make sure to leave some space between the colors or add a transitional color to avoid ending up with a big brown mess. 

Once you've made your decision, put on your gloves and start dyeing. Apply dye liberally to different areas of the shirt, separating the folds slightly so colors can soak in deeper. Start with lighter colors and work your way up to darker ones.

Once you've dyed one side, flip it over and do the other. Make sure the entire bundle is well coated with few or no white patches. Don't worry, the white will show up as a result of the folding. 

3. Wash and Voila!

Once you're satisfied with the colors, cover your shirt or place it in a plastic bag and wait for the dye to set. This process takes anywhere between one and 24 hours. As a rule of thumb, the longer the dye sits, the deeper the shade. 

Once the shirt has set, put your gloves back on, remove the rubber bands, and rinse until the water runs clear. Be patient, this might take some time. This is a very important step as it removes all the excess color, preventing it from seeping into other areas of your shirt and ruining the design. 

Then machine or hand wash each item separately with cold water and allow them to dry. A tumble drier is fine or you can set them out on a line. For some, the shirt dyeing process ends here, but for those interested in printing, continue to step four.

4. Tie Dye Printing

Sometimes you might want to leave the shirt as is but there is also the option of adding images or words. The easiest way to do this is with heat transfer vinyl. You can also use craft vinyl, a vinyl cutter, and fabric ink. 

Depending on the intricacy of your image you can hand cut these into vinyl or use a computer cutting program. Make sure to design your vinyl patterns in reverse so that when you lay them onto your cotton shirts, they appear in the correct direction. 

It's easy to go overboard when coming up with catchy slogans or logos. When you're first starting, it's best to pick two to five designs that are most likely to appeal to your customer base and test them out. 

Tips for Tie-Dye Printing

If you're just having a fun weekend tie-dyeing with the kids, then the outcome doesn't really matter. However, when you're planning to sell your tie-dye shirts, there are a few tricks that can help you create masterpieces. 

Damp vs Dry

The dye tends to spread farther when the garment is wet. This is great when you're working with heavier fabrics. However, to keep lines clean and sharp on thinner material, make sure the shirt is dry. 

Pre-wash Shirts

Give all your shirts a quick wash before dyeing. This removes any residues that could prevent the dye from soaking in. It also loosens up the fabric, making it easier to work with. 

Zip Ties

Zip ties are one of the best-kept secrets when it comes to tie-dye shirts. Rubber bands are traditionally the instrument of choice, but zip ties are easier to use and create cleaner lines.

Wear Gloves

Plastic or rubber gloves aren't just for protecting your hands from becoming the next rainbow. Rinse them between colors to prevent unwanted color spread. It's also good to keep a backup pair handy, just in case. 

Allow Space

Remember, the dye will spread once you add it. Leave a little space between colors to prevent overmixing. It's also important to remember that with shirts tie-dyeing a little goes a long way.

Pick Your Colors

Sometimes colors will bleed together to create a mix you might not have been expecting. To keep from getting an undesired shade, familiarize yourself with the color wheel. Utilizing complementary colors will help you create cool tie-dye shirts that people can't wait to buy. 

Neat Folds

Tie-dyeing wouldn't exist without folding and scrunching. Regardless of the design you choose, try to make your folds as neat as possible to maximize the effects and avoid big blobs of color. 

Choose Fabric

When choosing your tie-dye fabrics, it's important to think about the look you're trying to create. Colors tend to bond better with cotton, so stick with 90% or above to keep things bright and popping.

For more muted colors, you could go with a cotton blend or natural fabric, such as hemp, silk, or wool.

Setting Up Your Tie Dye Business

There are two key components to setting up your own tie-dye business: your materials and promoting your product. Make sure that you are purchasing quality materials, such as 100% cotton shirts and strong dyes. 

Promotion begins with selecting a selling platform. You might just be interested in peddling your products in person, like at a farmers' market. However, selling online will open you up to a wider range of customers and revenue sources. 

Once you've decided where to sell your product—Amazon, Etsy, eBay, or another site—you'll need to work on your advertising platform. Start by figuring out your unique angle.

Do you take custom orders? Do you use eco-friendly dyes? If so make that a part of your tie dye shirts campaign. 

Target customers using analytics tools and paid advertisements. Couple that with old-school methods such as flyers, business cards, and newspaper ads.

As you embark on your business venture, don't forget to get your quality cotton shirts from AllDayShirts.